Food and beverage industry is the most popular form of franchise business opportunities in India. It has the widest potential market and the best part is that it does not require any particular specialist skills as compared to other franchises. There are a variety of options to choose from, such as; fast food restaurants, ice cream parlors, juice bars, cookie shop, fine dine restaurants and much more. What else?
At present, the F&B industry in India is divided into various segments to cater to the needs of the growing customers. This includes:
- Dining: The largest share of the franchisors, belong to the fine dine segment. With the change in people’s attitude and willingness to spend, families go out for dinner more often which has led to the increase in fine dining restaurants.
- Quick Service Restaurants: Quick service restaurants also known as the fast food sector is the second most popular segment especially among the youth. Present generation generally prefers to eat fast food items like pizza, burgers etc., thereby increasing the demand for this segment.
- Ice-cream Brands: Ice-creams known as one of the favorite sweet-dishes is the main reason for the demand for this franchise sector. Moreover, it requires low cost investment which adds as an advantage for the investor.
- Beverages Brands: Youth prefer to relax and gossip in cafés, bistros and juice bars, this segment has progresses a lot in the last few years.
Indian F&B Culture’s Present Scenario
Few years back, some traditional brands existed like Kwality, and Nirulas in quick service restaurants and fine dine experience. However, the present scenario has changed with several international brands entering the Indian industry. The main reason for this change is the increased interest of the Indian people to eat out with the willingness to spend extra money to have good and healthy food. Thus, international brands have contributed to the growth of F&B sector by providing latest technological advancement and improving the quality of service which in turn has made the unorganized local players to upgrade themselves to survive. What’s more?
Nowadays, food brands are becoming the favorite for malls over retail. Malls are not just making profit from the food joints but also giving a push to lot of mall activities and customer attraction. The popular malls of Delhi such as Select Citywalk in Saket and Ambience in Gurgaon are amongst the known locations for food and apparel business. Lately, Cyber Hub has also become a foodie’s paradise.
In the end, there is just one thing to say that F&B franchising industry has a promising future for entrepreneurs looking to own a franchise business.