Entertainment was, is and will be a factor due to which human race inclusively has not fallen apart; entertainment whether it is movies, cartoons, 3D or 5D cinema and nowadays even 7D are playing the role of stress busters as today the life has become very hectic and stressful. For these purposes everyday new movies are released new malls are being opened we are doing everything possible for ourselves to keep ourselves going. Large shopping malls are getting build and opening in all metro cities along with tier 1 and tier 2 cities all of them providing food courts, super and hyper markets gaming centers etc all this for only one and only one purpose: entertainment.
7d rider being one such technologically advanced technique which has the power to copy the ongoing environment inside the movie into an real life amazingly rich experience for the viewer, for ex if one is watching tom and jerry through 7d technique and when jerry spills water upon tom the water will be sprayed upon the viewer as well by an water sprinkler attached to the seat. Lightning effects will be created within the theatre with the help of strobe lights and cold smoke will simulate fog, snow flakes, fragrances and what not. 7D has the got what all it takes to provide the viewer an immensely rich experience which will remain in ones heart forever. Instead of watching a movie the viewer becomes the part of it. Today’s entertainment industry has lot of challenges but it also gives high profit margins as well. Especially in this age everyone needs entertainment in their life especially kids who have much more weight of books in their school bags compared to their own and 7D rider is just the thing which can give children the experience which they deserve.
Apart from this 7D rider also has a significantly huge economic potential too as this concept is growing at a rapid pace in metro cities. However, in small and satellite cities still it has not been able reach through so this shows the strength of huge economically unexplored potential which lies in this business. It’s USP being the effects which it gives to its viewers. What makes it even sweeter is that it just needs 400 sq ft of place for its being fully operational and can be managed even by a single man without any technical background whatsoever. It can even be taken to places hence making it easily portable and economically much better.
7d rider currently is operating 2 units and its third unit will be operational by the end of this year and it will provide its franchisees one year warranty and training regarding the maintenance and customer interaction without any extra cost. Soon 7D rider will reach satellite cities like Karnataka, Maharashtra.
Total investment-50 lakhs for a 9 seat unit (we have higher capacity units, cost on request)
Franchise fees: 5 lakhs
Area required: 400 sq ft
Royalty- 20% monthly sale
Margin: average ticket cost is 180 per person, the running cost per rider with 9 customers of 5 minutes is approx 20-030 INR
Payback period: It all depends on the location, in our Mumbai unit we recovered the cost in 6 months time since it was an established mall, in our Pune unit since the mall was new it took us 12 months to recover the cost.