Natural Ice Creams to launch stores in North and Eastern IndiaMumbai-based ice-cream chain Natural Ice Creams, has planned to launch stores in Northern India in NCR, Punjab and as well as in Eastern India, mainly Kolkata in FY 2012. According to Srinivas Kamath, Director, Natural Ice Creams, the group would be investing close to Rs one crore next year, concentrating mainly on operations, logistic and training. The amount would be raised mainly through internal accruals.
Kamath added, "The company has set eyes on international markets like the UAE, South-East Asian countries, and we are working towards it, however, it largely depends on having our systems streamlined as its going to be a challenge maintaining the same quality and taste when you expand. We have not finalized any countries yet as year 2012 is all about exploring local markets in India and we hope by end of next year, we have something concrete."
